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Win a VIP Meet and Greet with Doug Rauch, Former President of Trader Joe’s
Shopper Insights in Action 2013 has all NEW focused content for Shopper Marketing, Category Development, Shopper Analytics and Merchandising Folks (Strategic Selling Summit) while remaining loyal to...
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How is the Future of Retail Influencing In-store Strategy?
We recently had a chance to catch up with Bala Mallela, Senior Director, Category and Shopper Insights, at Kimberly-Clark, who will be discussing How to Build a Better Research Laboratory in a keynote...
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Save the Date – The International Shopper Insights in Action Event is Here
For over a decade, the Shopper Insights in Action Conference has helped businesses excel by being 100% focused on activating insights at retail. And on that note, we are excited to announce that the...
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There are NO Short Cuts – You Must Understand Shoppers
We recently heard from Guy Wootton, Director of Category Insights at RED BULL, who will be speaking on Fast Moving Shopper Insights in a High Growth Category, in the Insights in the Store track at the...
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Live from Shopper360: Breakfast – its time to WAKE UP!
Who knew that the breakfast market is starting to blur with the snack market? Who knew that adults snacked out of boredom, many kids ate out of routine, and that people ate so much to simply sustain...
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Why Multi-Channel Is a Must
“The global retail brand’s consumer has evolved with the advent of new technology and channels, and these channels demand a new type of marketer. With more marketing metrics and tactics than ever...
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How Smart Retailers Incorporate Tech into Stores [Infographic]
Mobile technology has fundamentally changed how consumers shop and how retailers operate. The State of Mobile Retailing infographic shows how retailers can incorporate technology into their stores to...
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The 2014 Retail Shopper Infographic
This infographic walks you through a user’s in-store experience in 2014. It explains how the use of in-store displays and mobile are converting browsing customers into buyers. via...
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The Transforming Shopper: Shopping Isn’t an Event But a Detour
Over the years, we have had the opportunity to discuss the retail industry with James Sorensen, the Senior Vice President of Retail and Shopper at TNS Global – Kantar Retail, a few times. Whether it’s...
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Let’s Meet at Shopper Insights in Action 2014
In less than 2 short weeks, we’re offering you the opportunity to meet with your shopper/consumer/customer researcher, category leader, shopper marketer, merchandiser and retailer peers to create your...
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